Construction CRM

Grow smarter with a CRM built for you

Set the foundation for more profitable customer relationships and unprecedented growth. TopBuilder’s Construction CRM connects every aspect of your business development, from managing and tracking bids to closing deals and staying in contact with your best opportunities.

construction manager 1
Lead analysis charts like conversion rates and top sales charts help you track leads to make more informed decisions about follow up.
Construction businesses can manage bid opportunities easily with TopBuilder

Stay connected with customers and prospects

Prioritize profitable opportunities

Never miss an opportunity to submit a bid, reach out to a referral, or remind your best general contractors about your latest work. TopBuilder’s customer relationship management software is built for construction and designed to give your whole team visibility into every interaction. 

You can:
  • Centralize communication with all your emails, calls, and meetings in one place
  • Automate follow-up by assigning tasks and reminders
  • Gain deeper insights into customer behavior and preferences with advanced analytics
  • Use our mobile app to stay up-to-date while on the go
A tasks calendar in TopBuilder's CRM helps you take charge of marketing and client communication.
Reminder notifications in CRMs help you stay on top of bids

"I love the reports and how detailed you can be with leads. I appreciate how easy it is to set up follow-up plans and know what needs to be done next."

Amanda S.
Community Manager

Improve ROI with powerful email marketing

Personalized email tools and performance tracking

Boost your marketing ROI by sending personalized emails and tracking their performance with TopBuilder’s email marketing tools. Our platform makes it easy to engage your audience with targeted messaging and measure campaign success.

You can:
  • Create and send customized emails to your contacts to improve engagement
  • Track key metrics such as open rates, click-through rates, and conversions
  • Set automated follow-up emails based on behavior, bid score, and more
Construction teams can save time with email templates and email marketing tools in TopBuilder
KPI Tracking helps you improve lead management in TopBuilder

Simplify bid management and increase win rates

All in one place

Bring activity from all your construction bidding websites into one place and stay focused on the opportunities you’re most likely to win.

You can:
  • Score bids based on your company’s criteria, such as job type and industry
  • Add parameters like profitability and payment history by integrating with your ERP 
  • Save time and resources by streamlining the bid decision-making process
A bidding scorecard makes customer management simpler in TopBuilder
Track bid performance in TopBuilder so sales teams can see progress on a single dashboard

“With TopBuilder, we can be more selective and choose to bid jobs where we have a higher win ratio and the customer pays on time.” 

Drew Robbins
VP of Operations, Jayhawk Fire Sprinklers

Collaborate for a more efficient sales process

Manage your resources with ease

Enhance collaboration and resource allocation with CRM features that help your team stay on top of every opportunity, deadline, and detail. And with our mobile app, field workers can stay connected to real-time project details and client information while on job sites.

You can:
  • Use shared calendars to keep track of dates and deadlines
  • Assign tasks to team members for timely follow-up
  • Get real-time updates on open bid and opportunity status
Manage projects with TopBuilder's scheduling tool
Construction businesses can manage bid opportunities easily with TopBuilder

"TopBuilder makes lead generation and management easy. Navigating the site is seamless and intuitive!"

Nicholas W.
Operations Manager

Quote 5x faster

Increase deal closures

Accelerate your quoting process and win more jobs with TopBuilder’s efficient quoting tools.

You can:
  • Use pre-defined options, quantities, and prices to build quotes quickly
  • Integrate with estimating software to select pricing without switching systems
  • Close deals faster with electronic signatures for immediate approval
Quote tracking in TopBuilder CRM helps you easily see at a glance the send date, review date, status, and more
A quote preview in TopBuilder's CRM

See your sales pipeline clearly with better business intelligence

With ContractorBI™

See your sales pipeline and new revenue insights like never before with  ContractorBI™, TopBuilder’s advanced business intelligence.  

You can build reports and dashboards that help you:
  • See your entire sales funnel at a glance 
  • Create more accurate sales and revenue forecasts 
  • Analyze sales trends and key performance indicators (KPIs) to optimize your sales strategy
Track existing clients and improve customer retention with lead funnel and revenue funnel charts in TopBuilder.
Lead analysis charts like conversion rates and top sales charts help you track leads to make more informed decisions about follow up.

Centralize your documents and streamline collaboration

Simplify scheduling & resource allocation

TopBuilder integrates with Outlook, Gmail and Excel,  so your team can simplify scheduling and resource allocation, maintain a record of all emails with essential project details, and transform Excel worksheets into professional proposals. Centralized data management creates a single source of truth for all project and client information to reduce errors so all stakeholders work with the same, accurate data.

TopBuilder integrates with Microsoft Excel, Word, Outlook and Google Gmail
construction manager 1
Schedule Your Demo

Ready to grow faster?

With all your opportunities and customer interactions in one place, you can build a better business development strategy. See how your team can improve your win rate by streamlining customer and prospect communications, managing bids and quotes, and more. Schedule a demo today. 

Equip yourself with the tools to achieve your goals.

Construction CRM resources

Explore more resources on construction CRM to enhance your strategy and win more profitable projects.

FAQ

What is a construction CRM?

A construction CRM (customer relationship management) is a software platform specifically designed to help construction companies manage client interactions, sales pipelines, project data, and communication workflows. It acts as a centralized system to improve lead tracking, follow-ups, client communication, and project visibility across office and field teams. Construction CRMs manage the entire pre-construction to post-project journey, including bidding, estimating, contracts, and change orders.

What is the best CRM for a construction company?

First, the software should be designed specifically for the construction industry to save you time and money in setup, daily management, and ease of use. TopBuilder is built specifically for construction sales teams and financial leaders and includes a free mobile app. Second, evaluate your specific needs and integration requirements when choosing a construction CRM. Make sure the CRM software you choose integrates with your current tech stack to ensure an effortless rollout.

What are the key features of construction CRM software?

The best CRM platforms support everything from project management to estimating, invoicing, and subcontractor coordination. Features include:

  • Lead & opportunity management
  • Client communication tracking (emails, calls, notes)
  • Bid tracking and estimates
  • Project and field team coordination
  • Custom workflows and automation
  • Mobile app access for on-site usage
  • Integration with accounting and project management tools

How does a construction CRM help improve project management?

While not a full project management tool, a construction CRM bridges the gap by helping track bids, leads, client communication, scheduling, and follow-ups. Many CRMs integrate with project management platforms to ensure smooth coordination between the sales and execution teams.

What is the difference between CRM and project management software?

CRMs focus on managing client relationships, leads, and sales pipelines, whereas project management tools handle tasks, timelines, subcontractor schedules, and budgets. Many construction CRMs offer basic PM features, but for complex projects, integration with project management tools such as Procore is ideal. TopBuilder is a partner with Procore and our software integrates seamlessly.

Can construction CRMs integrate with accounting software?

Yes, some construction CRMs like TopBuilder integrate with popular accounting platforms like QuickBooks and Sage. This helps sync invoicing, billing, and job costing with client data and sales pipelines.

Why are CRMs important for contractors and builders?

CRM systems help contractors:

  • Capture and qualify leads efficiently
  • Improve communication with clients and subcontractors
  • Track job bids and manage follow-ups
  • Reduce manual tasks with automation
  • Gain insights into sales performance and project pipeline

This gives construction businesses clear insights to improve sales cycles, manage leads, and win future revenue.