Category: Business Growth

Most of us get dozens, if not hundreds of emails per day — and, if we’re honest, most of them are left unread. But if you are the one sending out marketing emails, the last place you want to be is in your recipient’s spam folder. So, how do you avoid that and improve email marketing for construction companies? Continue reading “Email Marketing for Construction Companies: Tips and Tricks of the Trade”

Whether you’re a small specialty construction business or a growing enterprise, developing an effective construction marketing strategy can feel overwhelming when you’re spending so much of your time managing bids and doing the work.

Fortunately, building a steady stream of clients within the construction industry is easier than you think.

Here are ten marketing strategies you can implement this quarter and continue to build upon. Continue reading “Level Up Your Construction Marketing Strategy: 10 Tips for Specialty Contractors”

Every specialty contractor (SC) wants to be the first choice on a general contractor’s (GC) bid list. It’s like an athlete aiming to be a top pick in a sports draft. Being a go-to subcontractor not only means you get more work, but it also puts your business in the spotlight. Continue reading “The Best Strategies for Securing the #1 Spot on a General Contractor’s Bid List”

Managing expectations is a huge part of construction business development.

If you’re a specialty contractor, the general contractors you’re working for might have unrealistic expectations about pricing or timing. Construction software can be hugely helpful in communicating and managing expectations, helping your team avoid issues like scope creep that can erode your profit margins. Continue reading “Construction Business Development: Managing Client Expectations with Technology”